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by Phil Cooke
Have you lost the ability to keep people’s attention? Are you noticing that no one is paying much attention to what you have to say anymore? Because of the barrage of media messages we’re subjected to each day, the pacing of normal conversations has increased. Check it out – most of the people you speak to on a daily basis talk much faster than they did a few years ago, and it seems like the younger generation is talking faster than ever. But along with that, comes the flood of “you know,” “like,” “and so,” plus other phrases that are used over an over – sometimes in every single sentence. The problem is – if you’re one of those people, you need to understand that after the seventh “you know,” your listener starts tuning you out. The repetition drives people crazy. So how do you fix it? How to you stop the racing conversation, and the repeated phrases, and become more articulate once again?
Here’s a few suggestions:
1) Force yourself to speak more slowly. In your haste to get your ideas across, your mouth is moving faster than your brain. You feel like you need to be saying something, so you toss in meaningless phrases such as “you know” or “like” just to keep talking. Slow it down. Practice speaking more slowly so you have time to actually think about what you’re saying.
2) When you finish the thought, stop talking. I have a friend who just can’t seem to end a thought, so he inserts phrases like “…and so…” – letting the conversation drift off, rather than end. When the thought is over, STOP. Don’t keep engaging your mouth. If there’s nothing left to say, then leave it.
3) Learn to listen. This is becoming a forgotten art. Most people don’t actually listen, they’re just thinking of the next thing they want to say. But if you force yourself to really listen, you’ll find yourself thinking of far better things to say, plus, it will give you time to organize that next thought. You want to be more fascinating to people? Then shut up and listen. Trust me – for most people, letting them talk will make them think you’re the most interesting person in the world.
4) Before you speak again, think about what you’re going to say. This will also help you slow down the conversation. Actually consider the thought before you open your mouth. Think it through before you engage your voice, and it will make a huge difference in how well you articulate the response.
5) Stop interrupting. Sure you have a great thought. Sure you’re excited to share it. But it’s the height of rudeness to interrupt someone. Wait until they’ve finished before you jump in. For serial interrupters, this will be tough – so be prepared to fight the impulse.
6) Make notes. This will seem awkward unless you’re in a meeting with multiple people, but I use it even when talking to a single person. When a thought comes to you, just jot down a word or two. This will help keep you from interrupting, but keep you from forgetting the thought. It will also force you to consider it, and help you articulate it better.
While some of these suggestions may sound trivial – trust me – they really will help you stop these annoying habits, and get back on the road to articulating your thoughts – and once again, commanding people’s attention.
For other articles by Phil, go to his creative, fun, in-your-face website: http://www.philcooke.com.
by Phil Cooke
As we get ready for the November election, I’m thinking a lot about the substance behind the brand. You can be all about “change” – as Obama is doing – but you’d better have a record of making change happen to support it. Likewise, you can call yourself a “maverick” – as McCain is doing – but you’d better not be so associated with the status quo. A powerful brand isn’t about becoming what you aren’t – it’s about discovering who you really are. Keep that in mind as you share your message to the world.
Especially during this time of financial insecurity, people need brands they can rely on – names they can trust. So be thinking about brand equity, the trust factor, and authenticity – particularly as people reach out for real answers to the real questions they face. This month, we’re looking at those types of issues – and explore what it takes to influence culture during this critical time in our history.
I reside in the foothills of the beautiful Blue Ridge Mountains in the Upstate of South Carolina. I am interested in connecting with others who want to make a difference in their community and ultimately their world. If this fits your description and you'd like to say hello, please click the Connect With Me link and let's talk!
